Probable Niche

We've identified the niche as public relations.

public relations

Informational note Qirina attempts to ascertain what sites are about based on an analysis of the text content on the front page. Did we get this one right? What do you think? If the niche has been incorrectly identified,'s performance can probably be substantially improved by on-site SEO. Help

Niche Keys

Here are some keywords which we've determined lie within the same circle of relevance as public relations.

relations, public, media, marketing, social media, communications, services, social, clients, business, agency, news, digital, management, relations agency, design, advertising, home, brands, work's neighbors

Qirina has identified a number of sites similar to Here they are:

Analysis Summary

The site's front page was last accessed by Qirina at 15:36 UTC on February 8, 2013. The source was comprised of 10792 characters, of which 7563 are code, leaving an organic character count of 3229. The total word count on the home page is 523. We filtered out 6 numbers, 176 common words, and 16 words shorter than three characters in length, leaving an impact word count of 304. The size of the lexicon (number of unique words) is only 207. We extracted thirteen top keywords, leaving 6.28% above the threshold. The number of phrases above the threshold was 30.

Top Keywords

KeywordFrequencyFrequency %

Top Phrases

KeywordFrequencyFrequency %
public relations76.25%
small businesses21.78%
moxie work 21.78%
moxie products 21.78%
design services21.78%
design amp21.78%
years experience10.89%
woman knows10.89%
visual arts10.89%
unique story10.89%
tea box10.89%
studies amp10.89%
startup companies10.89%
small business10.89%
site design10.89%
service planning10.89%
service boutique10.89%
security consultants10.89%
rights reserved10.89%
retainer packages10.89%
renovations home10.89%
relations strategy10.89%
relations plan10.89%
red apple10.89%
reach millions10.89%
producing high10.89%
print design10.89%
potential relationships 10.89%
online media10.89%
non profits10.89%

Domain Name Keywords

We found 3 significant keywords appearing in the domain name
  1. moxie
  2. works
  3. moxie work


Source Character Count 10792
Code Character Count 7563
Organic Character Count 3229
Filtered Numbers 6
Filtered Words (Common) 176
Filtered Words (Short) 16
Total Word Count 523
Impact Paragraph Count 257
Impact Word Count 304
Impact Lexicon Size 207


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